Drag On Studio

Websites and ecommerce

Website and ecommerce projects.

Four real websites across ecommerce and company profiles. Explore design and development decisions, read each project and visit the official websites.

Hestial: homepage screenshot.hestial.it

Hestial

A WordPress and WooCommerce store for a supplement brand, with product presentation, catalogue, product pages and a guided browsing journey.

Design objective
The website connects the brand presentation with a more guided approach to product selection.
The work
The WordPress and WooCommerce store includes nine products, product pages with packaging options, an interactive guide, brand history and contact information.
Design rationale
The opening scene offers an overview of the products, while the catalogue and guide provide different ways to explore them.
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Annarita Gioielli: homepage screenshot.annaritagioielli.com

Annarita Gioielli

A Shopify jewellery and watch ecommerce, with collections, brands and product pages organised for online shopping.

Design objective
The website organises jewellery, watches and different brands into a clear shopping journey.
The work
We organised the Shopify store into a homepage, collections, brands and product pages.
Design rationale
Photographs and commercial details serve complementary purposes: images let visitors examine the jewellery, while product information provides concrete points of comparison.
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Salvatore Febbraio: homepage screenshot.salvatorefebbraio.com

Salvatore Febbraio

Personal website dedicated to safe driving, performance driving and drifting, with programmes, approach and contact information.

Design objective
The website presents the professional and makes different driving programmes understandable.
The work
We organised the homepage, personal story and programme presentations into a connected journey.
Design rationale
Separating programmes helps visitors understand the differences between them, while the personal story identifies the professional behind the offering.
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Projectimpresa: homepage screenshot.projectimpresa.com

Projectimpresa

Corporate website for a general contractor, bringing together integrated services, sectors and contact information.

Design objective
The website organises the presentation of a general contractor by distinguishing its services from the sectors in which they are applied.
The work
We structured the website around the company presentation, services and areas of work.
Design rationale
The sector grid makes different contexts easy to identify, while detail pages provide room for fuller descriptions.
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