Studio services
Presenting an offer or introducing a business calls for a message that stays recognisable across formats. We develop SME campaigns around objectives, audiences and available resources. Concepts, copy and key visuals are developed together, then adapted to the channels included in the campaign plan.
We define the message, audience and available resources, focusing on the business’s offer and priorities.
We develop the central message, key visual and copy that give the campaign its form.
We prepare the agreed formats and coordinate releases to keep the message consistent across channels.
With a specific business objective: presenting an offer, explaining the activity or introducing a project. Audience, resources and timing help define the scope.
The plan identifies relevant channels according to the audience and the materials required. The service covers adaptations for the channels agreed within the project.
The service described covers campaign planning, concepts, copy and materials. Media buying or ad management should be identified in the brief and explicitly defined in the proposal if required.