A social media presence needs themes, formats and a publishing rhythm the business can support. We develop channel strategy and editorial calendars, produce copy and visual adaptations, and coordinate publishing. Instagram, Facebook and other relevant channels are considered within the brand’s wider communication.
How we work
Channel roles
We review available content and objectives to define the role of social media within the communication.
Calendar and production
We organise themes, formats and frequency, developing copy and visual materials consistent with the brand.
Management and publishing
We coordinate planned releases and maintain continuity across subjects and formats.
What we deliver
Channel strategy and editorial calendar
Copy, content and visual adaptations
Management and publishing under the agreed plan
Social media management
Frequently asked questions
Which social channels do you manage?
The service considers Instagram, Facebook and other channels relevant to the project. Selection starts with the audience, objectives and available content.
How many posts are included each month?
Frequency is defined in the project’s editorial calendar. A proposal requires a discussion of channels, formats, materials and the continuity of production.
Does management include paid campaigns?
Editorial management and publishing are the activities described here. Advertising campaigns and work on ads must be explicitly defined within the proposal’s scope.
